Statistics at Walt Disney World Essay Example | Topics and Well Written Essays - 1250 words

Statistics at Walt Disney World - Essay Example 2521.5). Visitor numbers for the period ranged from 27 059 - 34 624. The data was considered normal due to the skewness and kurtosis values falling within the range of -2.81 - +2.81 (Howell, 1997), in this case the values were 0.089 and 1.407 respectively. After screening the data for normality and outliers, further analysis was confidently undertaken. The mean (and standard deviation) could be found because the dependent variable "Visitor Numbers" was continuous/interval data. Normally distributed data suggests that results can be confidently generalised to a wider population, in this case visitors to Disney EPCOT. Due to the continuous nature of the DV (Visitor Numbers), and that there were more than two independent groups, a one-way ANOVA was used to compare the means of visitor numbers. The result was not significant as the F value did not exceed the critical value for a .05 alpha level (i.e., F = 4), F (6, 15) = 3.95, p = 0.14. Homogeneity of variance had been checked (Levene's value = .532) and found not significant. Thus, each group was considered to have a similar variance, and so deemed comparable. It can be assumed that no real difference in visitor numbers exists across the days of the week. On average, EPCOT had the most visitors during the first week, as can be seen in Table 2. A one-way ANOVA was undertaken using each week as the independent variable. ... Thursday 30 560.70 1100.192 Friday 31 398.00 1185.185 Saturday 33 268.33 1699.751 Sunday 33 856.67 1358.493 Due to the continuous nature of the DV (Visitor Numbers), and that there were more than two independent groups, a one-way ANOVA was used to compare the means of visitor numbers. The result was not significant as the F value did not exceed the critical value for a .05 alpha level (i.e., F = 4), F (6, 15) = 3.95, p = 0.14. Homogeneity of variance had been checked (Levene's value = .532) and found not significant. Thus, each group was considered to have a similar variance, and so deemed comparable. It can be assumed that no real difference in visitor numbers exists across the days of the week. On average, EPCOT had the most visitors during the first week, as can be seen in Table 2. A one-way ANOVA was undertaken using each week as the independent variable. Levene's value was not violated (.307), and so homogeneity of variance was assumed. There was no significant difference between the mean visitor numbers for each week, F (2, 15) = 1.034, p = .383. Table 2 Comparison of Means Visitor Numbers for Each Week Week Mean Visitor Numbers Standard Error of Mean One 30 788.00 2940.98 Two 28 874.00 1657.20 Three 29 715.67 1569.94 Important market segments were identified using frequency data and finding the mode, as the level of measurement was nominal. Percentages are based on the mean number of visitors across the study period (M = 30 817.2), as displayed in Figure 1. Unfortunately, analyses were unable to include the comparison

The Psychology of Marketing Essay Example | Topics and Well Written Essays - 2000 words - 1

The Psychology of Marketing - Essay Example Value possession can be judged on the ground of materialism and personal trait. Customers prefer value possessions are not always status seeker because sometimes they purchase valuable product to show self image to external world. Researchers have pointed out that customers do valued material possession to show adjusted and refined self image (perceived self image of customer which might differ from real self assessment of the person). Sometimes customer purchase valued product in order to imitate other person’s purchasing habit. Many of the time it has been observed that purchasing valued item increases confidence level among customers. Opinion leaders also plays significant role to motivate customers to purchase valuable product. General trend shows that materialists have a tendency to purchase valuable item in bulk volume by spending huge amount of money on acquiring new items. These customers are lucrative target for marketers. Marketers decide unique business strategy to cater demand of high value customers. Why Valued? Value of a product is dependent on various factors such as brand name attached with the item, usability, social image and many others. Value of product can be analyzed in the following manner. Possession might help us to reflect personality we want to show cast to external world. ... Purchasing a particular might help us to achieve highly respected social group membership. Purchasing product and then consuming it help us to evaluate our self image in a right manner. The process can be classified as symbol for us to show our connection with significant portion of society. Many customers believe purchasing a valuable item associated with strong brand image might help them to achieve ideal self image and ideal social self image. Psychographics of consumer behaviour is contributed by two variables. 1-Actulizers- customers belong to uppermost income group prefer to spend huge sum of money on in order to purchase premium priced products. They purchase high net worth products in order to show status and financial power. 2- Fulfilled- customers purchase high value product after gathering sufficient information about the product in order to show social status to other people (Young, and Pagoso, 2008, p. 116). Customers show various types of purchasing behaviour including impulsive and compulsive buying. In 1989, O’Guinn and Faber have argued that compulsive buying is a result of behavioural disorder and directly linked with attitude of consumers to purchase valuable products. In 2004, Roberts and Pirog in their research paper have suggested that compulsive buying is linked with satisfying personal goal rather than rather than fulfilling need. In compulsive buying purchase motive of customer is cantered on satisfying external need rather than satisfying internal needs. In 2002, Kacen and Lee have pointed out that in valued possession customers get enjoyment from item purchased and sometimes they become obsessed about the purchase (Fitzmaurice, 2008, pp.

Romantic Imagination Essay Example for Free

Romantic Imagination Essay â€Å"The Creation of Adam† painted by Michelangelo in 1510, is one of the most beautiful and famous painting representing the Creation. It was painted on the ceiling of the Papal Sistine Chapel and is a masterpiece of High Renaissance art. It is a part of a larger scheme of decoration within the chapel, including various elements like a large fresco of The Last Judgement. Michelangelo demonstrated his skill in creating a huge variety of poses for the human figure, providing an influential pattern for other artists ever since. So at the time, it was not conventional. The technique employed was fresco. The colours are beautiful. It represents a metaphor of Humankind’s need for a covenant (accordo, convenzione) with God. Elohim creating Adam by William Blake is a colour print finished in pen and watercolour. It represents God creating the first human being. God is a supernatural being with wings, white hair and beard. He is bigger and stronger than him and very powerful. Adam, instead, seems a very weak and suffering creature. He is stretched on the ground. In the picture there is also a great worm that entwines Adam and symbolizes the world of pain and sorrow, the devils temptations and also the fact that the human being is linked to sin and corruption. Blake uses cold colours, dull, dismal and gloomy. The atmosphere is very sad. The shapes of the protagonists are distinct and sharp. All these things suggest the tension of the creation and also the energy of God. For Blake the creation is a suffering moment for the creature, a moment of tension, because the author has a pessimistic view of life. Adam is innocent, weak and destined to sin.

Components Of The Global Tourism Industry Tourism Essay

Components Of The Global Tourism Industry Tourism Essay Tourism What is tourism? This word seems to be very familiar with us now a days. Yes, you are right. The very nature of tourism as a fragmented, diverse product , spread over many industries and comprising both intangible and tangible elements, means that it is a difficult sector to define. ( source: Tourism Principles and Practice, Fourth edition, Chris Cooper, John Fletcher, Alan Fyall, David Gilbert and Stephen Wanhill) As part of our aim of seeking to uncover ever deeper understandings of tourism and the relationships and entanglements it shares with the cultures it both occupies and generates it is important that we continue to explore various contextual geographical realities and imaginaries. Whatever imprecisions may surround the definition of the Middle East and North African region, it is a fascinating and important area to interrogate tourism and cultural change. It is a region long travelled which bears many markers of ancient tourism and hospitality. So, too, particularly in the Gulf States, does it display the drama and spectacle of what may call hyper-modernity. It is a vast region sharing commonalities of history, culture, language and religion which mark it as highly distinctive and yet intimately connected to the wider world in more nuanced and sometimes contested ways. ( source: Journal of Tourism and Cultural Change Vol. 8, No.4, December 2010, 223-224.) Since historical times, tourism activity is a relatively new development and only recently has been considered worthy of serious business endeavour or academic study. However the tourism sector is of sufficient economic importance and its impact upon economies, environments and societies is significant enough for the subject of tourism to deserve academic consideration. There is no doubt in our minds that tourism is a subject area or domain of study but that at the moment it lacks the level of theoretical underpinning that would allow it to become a discipline. Nevertheless, the popularity of tourism and the recognition of it by the governments, has accelerated tourism to expand on a vast level. Tourism shows signs of maturity with a growing academic community, increasing numbers of both journals and text books which are becoming specialised rather than all- embracing and a number of professional societies both internationally and within individual countries. ( source: Tourism Princi ples and Practice, Fourth edition, Chris Cooper, John Fletcher, Alan Fyall, David Gilbert and Stephen Wanhill) Various forms of tourism have evolved to cater to the desires and demands, healthy and unhealthy, that define the many niches that exist among consumers. The different types of tourism may include the following: back pack tourism, sex tourism, cruise tourism, trek tourism, heritage tourism, slum tourism, refugee tourism, spiritual tourism, gourmet tourism, medical tourism, green tourism, etc. Over the last 25 years, we have been assailed by a growing tourism lexicon that includes terms such as eco tourism, sustainable tourism, pro- poor tourism etc. Often they begin with a sound basis, and good intentions, and often, soon enough, are debased as the tourism industry subsumes them for their own advertising and promotion without genuinely altering the face of their offerings in the light of what was originally meant. ( source: by: DMello, Ceasar. Contours, Jan2008 Anniversary Book, Vol. 17/18 Issue 4/1, p8- 16, 9p). Along with the transport and the accommodation sector, attractions form one of the central components of tourism providing a vital element in the visitors enjoyment and experience. Attractions are central element in terms of what tourists visit at destinations as well as being something they may visit en route a destination. In many respects, they are the lifeblood of a destination ,because they are a part of appeal , ambience, and overall experience that visitors seek to consume in areas they visit. One of the major problems in identifying attractions is that they are patronized by tourists, but in terms of the scale and volume of visits, they are dominated by leisure and day trippers as well as local residents. In this respect the market for attractions is large and forms a vital part of the infrastructure of the destination area. ( source: Tourism Management, managing for change, Third Edition, Stephen J.Page). Attractions provide a vital nucleus for visitor spending in destinations, and when they are linked to regeneration strategies, they can be harnessed to create a new image and help reposition the city as a place to visit. A successful attraction industry is vital for a healthy tourism sector so that visitors have sufficient opportunity to undertake visits and to spend during their stay. Attractions are also a major draw for many visitors , and urban regeneration strategies by public and private sector agencies have pinned future tourism development around such hubs of visitor attraction activity. In many successful urban regeneration schemes where tourism has been a key component, visitor attractions and the creation of a visitor environment around these attractions has contributed to the success of the regeneration scheme. Yet, one of the main problems in examining visitor attractions is in defining what comprises an attraction. ( source: Tourism Management, managing for change, Thir d Edition, Stephen J.Page). For many tourist destinations around the world, it is their attractions that often serve as the catalyst for tourist visits. Attractions are numerous, diverse, fragmented geographically and often have limited resources at their disposal for purposes of management. Attractions provide the single most important reason for leisure tourism to a destination. Many of the components of the tourist trip for example, transport and accommodation are demands derived from the consumers desire to enjoy what a destination has to offer in terms of things to see and do. Thus a tourist attraction is a focus for recreational and, in part, educational activity undertaken by both day and stay visitors that is frequently shared with the domestic resident population. Every region and every town boasts of at least one attraction, adding to its appeal as a destination. Attractions often have an explicit educational purpose, are often central to the protection , or in fact creation, of cultural identities, and can contribute to the conservation and protection of many historic sites. This variety of sense of purpose is important in that it helps explain why attractions are often so difficult to manage, especially those that fall within the domain of the public secto r, such as museums. They often have to accommodate the numerous wishes of their stakeholders , the various expectations of different visitor groups , meet the needs of owners or trustees, and serve on occasion as attraction icons for national governments in international marketing strategies. There are many examples where attractions have played a catalytic role in the regeneration of an area or destination . The success of the Guggenheim Museum in Bilbao, Spain and the National Museum of New Zealand and its contribution to the development of Wellington as a destination are two examples of best practice. Such ionic or flagship attractions can be used to pull in visitors, meet needs of local residents, and develop stronger tourism activities within the destination. While a destination rarely survives long term on the basis of one attraction, it can be the key to pump-primer in more sustainable development of a destination. The fact that tourist attractions may be shared with the host community can give rise to conflict in popular destinations, where tourism is perceived to cause problems of crowding, traffic congestion, environmental damage and litter. There can thus be little doubt that the management of tourist attractions is a challenging activity with so many publics to please.

Gender Inequality In Developing Countries

Gender Inequality In Developing Countries Occupational gender segregation continued from era to era and is apparent in lands of the globe Grusky and England 2004; Moshe and Frank 1999; Preston 1999; Rosenfeld and Spenner 1992. Anker (1997) distinguished two main explanations for why occupational gender segregation should is a continuing concern: first, it is a major foundation of labor market inflexibility and economic incompetency. Second, it is detrimental to women in the sense that segregation brings about harmful views of both men and women as a result, affecting womens status, income, education, skills (Anker 1997). The important outcome related with occupational gender segregation is the segregation of the payment methods and the continual sex discrepancy in earnings with women on the inferior edge. The proportion of the gender wage gap is to 5 to 40 percent attached to workplace segregation is seemingly advanced than the amount by career break 15 percent and equivalent worth wage upgrading 5 percent (Hakim 1992; Preston 1999). There are two types of segregation: horizontal segregation, which occurs when there is a concentration of women and men in a determined à ¯Ã‚ ¬Ã‚ elds and occupations, and produces disparity in terms of career, pension and vertical segregation, which take place when there is a focus of women and men in determined degrees and levels of responsibility or positions, and produces disparity on salaries. 2.2 An Overview of Gender Inequality in Developing Countries The issue of gender inequality can be considered as a universal aspect of developing countries. Unlike women in developed countries who are, in relative terms, economically empowered and have a powerful voice that demands an audience and positive action, women in developing countries are generally silent and their voice has been stifled by economic and cultural factors. Economic and cultural factors, together with institutional factors state the gender-based division of labour, rights, responsibilities, opportunities, and access to and control over resources. Education, literacy, access to media, employment, decision making, among other things, are some of the areas of gender disparity. One of the areas of disparity between males and females is related to the difference in their employment status which is manifested by occupational segregation, gender-based wage gaps, and womens unequal representation in informal employment, unpaid work and higher unemployment rates (UNFPA, 2005). As women in developing countries have low status in the community, the activities they perform tend to be valued less; and womens low status is also perpetuated through the low value placed on their activities (March et al., 1999). In-depth analysis of DHS by Hindin (2005) showed that only 17% of women in Zimbabwe, 12% in Zambia and 4% in Malawi have higher status job than their partners. The respective percentages of women whose partners have higher status jobs are 52, 43 and 53. Women are also overrepresented in the informal sector. In Sub-Saharan Africa, 84% of womens non-agricultural employment is informal compared to 63% of mens. The figure is found to be 58% and 48% for women and men, respectively in Latin America (UNFPA, 2005). Studies generally show that women are more likely to be engaged in work which is for longer hours than men. For instance, in 18 of the 25 countries in Sub-Saharan Africa, greater than 50% of women were employed and even in six of these countries the percentage of employed women was greater than 75% (Mukuria et al.,2005). However, as most of the employed women work in agricultural and other activities which are mostly considered to be having limited or no financial returns, their employment does not contribute much to their status in the workplace. Thus, women in those countries are dependent on their partners in most aspects of their life. In spite of its importance in enabling women to get access to information about personal health behaviours and practices, household, and community, the percentage of women exposed to different types of media is limited in most developing countries. Womens limited access to education, employment opportunity, and media, attached with cultural factors, reduces their decision making power in the society in general and in a household in particular. Regarding their participation in decision making at national level, though the number of women in national parliaments has been increasing, no country in the world has yet achieved gender parity. According to the millennium indicators data base of the United Nations, cited in the UNFPA (2005), the percentage of parliamentary seats held by women in 2005 was 16% at world level, 21% in developed countries, and 14% in developing countries. This low representation of women in national parliaments could be due, among others, to type of electoral systems in different countries, womens social and economic status, socio-cultural traditions and beliefs about womens place in the family and society, and womens double burden of work and family responsibilities (UNFPA, 2005). Women are underrepresented in the formal sector of employment. The survey conducted by the Central Statistical Authority (CSA, 2004) showed that women account for less than half (43%) of the total employees in the country. Considering the percentage of female employees from the total number of employees by employment type, the highest was in domestic activities (78%) and followed by unpaid activities (59.3%). In other types of formal employment (e.g. government, NGOs, private organizations), the percentage of female workers is less than 35. On the other hand, the survey showed overrepresentation of female workers in the informal sector. About 58% of working women work in the informal sector whereas the percentage of working men in the informal sector was 37.7 % (ibid).The breakdown of the federal government employees by occupational groups also indicated gender disparity. From federal government employees found in the clerical and fiscal type of jobs 71.3 % were female, while the percentage of females was slightly more than half (51%) in custodial and manual type of jobs. Women make up 25% and 18% of the administrative and professional and scientific job categories, respectively, indicating that upper and middle level positions are overwhelmingly dominated by men (Federal Civil Service Commission, 2005). This concentration of women in the informal sector and low level positions has implication on their earnings. In this regard, the survey showed four out of ten women civil servants earn Birr 300 a month compared to two out of ten for men (Federal Civil Service Commission, 2005).Ethiopian womens access to mass media is one of the lowest. In their DHS comparative report, Mukuria et al. (2005) show that, among 25 Sub-Saharan African countries,

How to Share the Gospel With an Atheist Essay -- How to Persuade an At

After moving back home, I enrolled in State University. After settling into my dorm, I began to build a relationship with my new roommate. To protect his privacy, I will refer to my roommate as "X". X was raised in the suburbs of Richmond, VA. He claims to be an atheist and is very knowledgeable about Christian-Atheist debate topics. As I have built a relationship with him, I learned that he was raised in a family where his father was never around. He was a successful athlete, student, and musician, and he brought many of his trophies and awards to college with him. He openly speaks about himself and his accomplishments. He recently opened up to me about an emptiness that has always been in his life. He said that he has always felt like he has had to perform for attention and affection from his mother, and deep down, he always dreamed that he would be so successful that his father would come back. Unfortunately, his father never did come back. Up to this point, I have been deliberate about how I communicate with him. There are many mistakes that can be made while communicating that can ruin a relationship or turn people from God. Communication is not merely made up of spoken and written words; there are many elements that are involved in communication. The elements of communication can be categorized into three main types. These types are verbal, nonverbal, and speech acts. As the name implies, verbal communication consists of word choice, and tone. In every culture, there are words that have positive or negative connotations associated with them. By choosing words carefully, a positive and healthy relationship can be built and maintained. In the case of X, who has had troubles with his father, I have been careful to ... ...he choice to accept or deny the gift of Christ. I will read Romans 10:9-10 and make sure that he understands how special he is. I will emphasize how God is a loving father and has always loved him. I will talk about how God will never leave him (Deuteronomy 31:6). Since X was raised in a competitive culture, I will make sure that he understands that he cannot earn his salvation, but it is only attained through the gift of Christ. Then, I would give him some time to think over it and make sure that he understands it fully. I would pray for him silently, and if he wanted to make a decision for Christ, I would pray with him and help him to voice his feelings to God. The rest of the work would be up to the Holy Spirit.  BIBLIOGRAPHY Livermore, David A. 2010. Leading with Cultural Intelligence: The New Secret to Success. New York: American Management Association.

Doctor Jekyll and Mr. Hyde, Frankenstein and Confessions of a Justified

The Gothic Novels of Doctor Jekyll and Mr. Hyde, Frankenstein and Confessions of a Justified Sinner      Ã‚  Ã‚   The word 'Gothic', taken from a Germanic tribe, the Goths, stood firstly for 'Germanic' and then 'mediaeval'. It was introduced to fiction by Horace Walpole in 'Castle of Otranto, a Gothic Story', and was used to depict its mediaeval setting. As more novelists adopted this Gothic setting; dark and gloomy castles on high, treacherous mountains, with supernatural howling in the distance; other characteristics of the 'Gothic Novel' could be identified. The most dominant characteristic seems to be the constant battle between the good and the dark side of the human soul and how that, given a chance, the dark side of human nature will gradually develop, through the actions of the character in question, until it has engulfed the good, and also raises the theme of suffering and isolation. Other keynotes of 'Gothic Novels' seem to be the misuse or abuse of technology. For example, science is used to create new beings, the characters turning against or abusing nature and/or God, w here the character may take on the role of God, the forbidden attraction of evil, the thrill of the kill, and death.    The novels Frankenstein, Doctor Jekyll and Mr Hyde and Confessions of a Justified Sinner all contain important truths about human nature and mankind. By looking into these three texts, I am going to explore exactly how they fit or do not fit into the various interpretations of 'Gothic' I have laid out. The two most prominent themes in Doctor Jekyll and Mr Hyde are those of the 'misuse of technology'and 'the dark side of man and all its attractions.' These two themes are, in fact, directly linked with each other as it is as a r... ... Making monstrous. Frankenstein, criticism, theory. Manchester University Press, 1991. Boyd, Stephen. York Notes on Mary Shelley's Frankenstein. Longman York Press, 1992. Mellor, Anne K. Mary Shelley. Her Life, her Fiction, her Monsters. Methuen. New York, London, 1988. Shelley, Mary. Frankenstein or the Modern Prometheus. Edited with an Introduction and notes by Maurice Hindle. Penguin books, 1992 Stevenson, Robert Louis. The Strange Case of Dr. Jekyll and Mr. Hyde. New York:Dover Publishing, Inc., 1991.   Stevenson, Robert Louis.   The Strange Case of Dr Jekyll and Mr Hyde.   1886.   The Strange Case of Dr Jekyll and Mr Hyde and Other Stories.   Harmondsworth: Penguin,1979.   27-97. Svilpis, J.E.   "The Mad Scientist and Domestic Affection in Gothic Fiction."   Gothic Fiction: Prohibition/Transgression.   Ed. Kenneth W. Graham.   New York: Ams, 1989.